Nando Reis — Building a website strong enough to hold a lifetime of archive, and personal enough to feel like the artist who built it.

Deliverables

UX Workshop, UX and UI Design & Wordpress Development

Context

Nando Reis, one of Brazil's most enduring singer-songwriters, needed to update his official website. It's the main hub of information about his career, and the primary connection point between him and his audience.The new site had to give fans access to his personal archive (photos, manuscripts, rare images), surface official tour dates, and offer a deeper look at the life and work of the artist himself.

Challenge

How to fit a lifetime of work into a website without flattening it.Nando has a team dedicated to cataloging and curating his archive — decades of photographs, manuscripts, lyrics, recordings, ephemera. The site had to represent and present a meaningful fraction of that meticulous work, with the structure to keep growing.The harder part of the brief was emotional, not informational: how do you make a website feel like the artist behind it? Not just a vessel for the archive, but a place where his hand is visible in the structure itself.

Solution

We put Nando into the site at the level of the type.We commissioned a custom typeface drawn directly from his own handwriting — turning his marks on paper into the marks the site is made of. The face shows up in headlines, callouts, and small typographic gestures throughout the experience, anchoring the institutional site to the personal one.Around that, we built a content architecture flexible enough to keep absorbing the archive's growth without losing legibility — a place to read, listen, look, and find the next tour date.

Credits

Product Owner: Ícaro de Souza
Research & Strategy: Ícaro de Souza, Lucas Lavor
Development Direction & Management: Lucas Lavor
UI/UX Design: Ícaro de Souza, Lucas Lavor, Camili Medeiros
Front-End Development: Lucas Lavor, Ícaro de Souza, Jeff Marcelo
Content & Upload: Rebeca Liberal
Case Finalist: Arthur Galvão, Ícaro de Souza ( + ) Nando Reis Team

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